robot
*
Retailing
Consumer & Shopper
- Shopper Trends
- Ethical & Sustainable Shopping
- Promotions & Loyalty
- Range & Innovation
- Meal Occasions & Shopper Missions
- Retail Channel Insight
- All reports
Economics & Strategy
Sustainability
Supply Chain
Category Management
Research methodology
*
*
* Consumer & Shopper reports *
Consumer & Shopper reports
*


Shoppers’ attitudes are changing all the time. At IGD we keep our finger on the pulse of consumers and shoppers in the UK and across Europe. From our annual Shopper Trends survey through reports on meal occasions, ethical shoppers, promotions and loyalty, to bespoke commissioned research tailored to your individual needs, we’ve probably got what you’re looking for.

How is the economic downturn affecting purchasing decisions? Is there still a role for premium and an appetite for innovation? Will private label continue to thrive and what is the future for brands? Have sustainability and ethics fallen down the consumer agenda? Let us explain the trends and help shape your response.

Our regular reports looking at a range of trends influencing store and product choice, shopping missions and more – including implications for your business.

See the full list of our published consumer & shopper research here, or browse by topic:

Shopper Trends
Ethical & Sustainable Shopping
Promotions & Loyalty

Range & Innovation
Meal Occasions & Shopper Missions
Retail Channel Insight

Our latest research is shown below:

 *
* * *
*
*
* Find out how to capitalise on changing consumption and lifestyle habits with this in-depth guide to meal occasions, preparation and planning. *
* Find out more
*
*
*
* IGD's Shopper Trends 2010 report will help you keep up-to-date with your shoppers’ needs, monitor changing attitudes and identify opportunities. *
* Find out more
*
*
*
* This new research will help you optimise your NPD investment by understanding shopper attitudes towards new products. *
* Find out more
*

*
* Need consumer research? *
* By working with you to conduct respected, reliable research and analysis, IGD can help you to understand your consumers better. *
* Find out more > *
*
*
* Did you know... *
* This research is available as part of an ongoing subscription, enabling you and your colleagues to stay continually up to date with key trends and developments. *
* Email us to find out if your company has a subscription > *
*
*
* Forthcoming conference *
Find out more
* Category Management & Shopper Marketing 2010 on 7-8 September is Europe's largest category management conference. Hear from speakers including Tesco, Morrisons, Mars, Pepsico and P&G. *
* Find out more > *
*
*